SEO & Content

Your ideal patients are searching. Let's make sure they find you.

Monthly SEO and content management for independent, concierge, and cash-pay practices. Built around the keywords your patients actually search — not generic healthcare terms.

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#1 & #2 Rankings for all primary keywords — outranking Stanford, Mayo Clinic, UCLA, Penn Medicine, and Yale Independent practice client — results verified February 2026. Client name withheld pending authorization.
600+ Organic clicks per month — generating 26–36 new patient inquiries monthly from search alone
What's Included

Full-spectrum SEO — managed every month.

SEO for independent medicine isn't the same as general healthcare SEO. The keywords are different, the patient intent is different, and the competitive landscape is different. Everything below is built around that reality.

Keyword Research In-depth research into the specific terms your ideal patients search — specialty-specific, intent-matched, and updated as your practice evolves.
On-Page Optimization Every page on your site optimized for the right keywords — titles, descriptions, headers, copy, and internal linking reviewed and improved continuously.
Content Writing & Blog Posts Long-form content written for your specialty and your patients. Builds authority, answers real questions, and drives compounding organic traffic over time.
Technical SEO Audits Regular audits of site speed, crawlability, structured data, and technical health — the foundations that make everything else work.
Google Search Console Monitoring Weekly monitoring of your search performance, indexing status, and any issues Google flags — caught and addressed before they compound.
Link Building Strategic outreach to earn backlinks from relevant, authoritative sources in the independent medicine and health space.
Monthly Reporting Clear reporting on rankings, traffic, and leads — in plain language, not agency jargon. You'll always know exactly what's working.
Who It's For

For practices ready to stop relying on referrals alone.

Referrals and word of mouth are valuable. They're also unpredictable. SEO builds a patient acquisition channel that compounds over time and doesn't depend on who someone happens to know.

Practices with a specific specialty or niche The more specific your practice, the more powerful SEO becomes. Niche keywords have less competition and more intent — patients searching for exactly what you offer.
Practices invisible on Google If your competitors are ranking and you aren't, every month without SEO is a month of patients going elsewhere. This is the most direct fix.
Practices dependent on word of mouth Whisper networks are real in independent medicine — but they have a ceiling. SEO removes that ceiling and makes you findable by patients who don't know anyone who knows you.
Practices with an existing site but no traffic A well-built site with no SEO strategy is a brochure, not a patient acquisition channel. The retainer turns it into one.
How It Works

Month one builds the foundation. Every month after compounds it.

01 Audit & Strategy We start with a full audit of your current site, keyword landscape, and competitors. Month one is about knowing exactly where you are and where the opportunities are.
02 Foundation Work On-page optimization across your existing pages, technical fixes, and initial keyword targeting implemented. This is the work that makes everything else possible.
03 Content & Links Ongoing content production, link building outreach, and continuous on-page refinement. This is where rankings start moving.
04 Report & Refine Monthly reporting on what moved, what didn't, and what we're adjusting. Strategy evolves as results come in.
Investment

A retainer built around consistent, compounding work.

SEO is a long-term investment. The retainer is structured to reflect that — consistent monthly work that builds on itself, not one-time projects that lose momentum.

Starting from $1,000 Per month. Minimum 3-month engagement.
Every month includes
Keyword research and ongoing refinement
On-page optimization — continuous
Content writing (blog posts and page copy)
Technical SEO audits
Google Search Console monitoring
Link building outreach
Monthly performance report
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Common Questions

What practices usually ask.

How long before I see results?

SEO results typically become visible within 3–6 months. The first month is foundation work. By month 3 you'll usually see movement. By month 6, meaningful ranking changes. The compounding effect means results accelerate over time — not the other way around.

Do I need to provide content or just approve it?

You review and approve everything before it goes live, but we handle all the writing. We'll ask you questions specific to your practice and specialty so the content is accurate — but the heavy lifting is ours.

What if I already have an SEO agency?

If you're happy with your current results, you probably don't need us. If you're not — and especially if your current agency doesn't specialize in independent medicine — the retainer includes a full audit of what's been done and a clear assessment of what's missing.

Is there a contract?

Minimum 3-month engagement. After that, month-to-month. SEO takes time to show results and we want enough runway to demonstrate them — 3 months is the minimum meaningful window.

Do you write content for any specialty?

We focus exclusively on independent, concierge, functional, integrative, and cash-pay medicine. If your practice falls outside that, we're probably not the right fit.